SEO tools can be a bit hit and miss: there are some out there that can save you loads of time and effort, while others are complete waste of time and money. It can be hard to differentiate between the two at first though, as they are all marketed to sound so good! To help you decide what tools to get this year, I’ve made a list of some of the most awesome SEO tools ever. These tools will all save you time and help you with your projects every single day – you won’t be able to live without them!


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Screaming Frog SEO Spider

This is a very popular crawl tool – one of my personal favourites! It’s an amazing tool for SEO’s, site managers, and developers. What does it do? You can probably guess; it crawls a site just like any search engine spider would! It’s an amazing tool to audit a site from a technical viewpoint, and will quickly gather up all of the information you need to improve a site. The other great thing about it is that it’ll run quietly in the background of your Mac without disturbing your work. Although this is a great tool for professionals, if you just need a simple SEO audit, you’re better off getting a free website SEO analysis.

Integrity for Mac

You can easily find annoying broken links on your site with this great tool. As you probably already know, broken links are a huge waste of link strength, and even give the user a bad experience while on the site.The tool is free and is amazing for checking small sites when they’re finished. You’ll even be able to see your pages that are most linked to and just how many links they have!


This tool can do so much for busy marketers and SEO’s…for example:

  • Let you see the keywords that look popular in your niche.

  • Let you see related keywords, phrases, and terms that you could consider putting in your content.

  • Let’s you see top ranking sites competing for the same keywords.

  • Let’s you see how much on average a keywords would be worth in Google Adwords.

  • And more!

Majestic SEO and Link Research Tools

The best link building tool available could well be Majestic SEO. You can use it for so many different things, including:

  • To find any obvious shortcuts you could take advantage of.

  • Find out the competitors that are really spamming and getting away with it.

  • Find ideas about post for a clients site.

  • Pick out links from quality, respected sites that you may usually have problems getting.

  • Learn exactly how other sites have got where they are today.

  • Give you ideas you might not have thought of.

There are many tools out there that can help with your SEO, but these are the most awesome by a mile. Some tools make work for you that didn’t work for me, so feel free to try them out and let me know how it went in the comments!